Lil Cubs Clouds & Bolts leggings

Lil’ Cubs…Brand Profile

Here at Peps & Pooks we love the brands that we work with and put great care into choosing which brands to stock. Each brand is different and unique in its own way, so I thought it would be nice to introduce you to each of the brands and ask the owners some questions to help you get to know them a little better. First up, it’s Lil’ Cubs…

Lil’ Cubs is a colourful and exciting new brand which was launched in 2015 by mum of two, Tabitha. The range includes babygrows, leggings, muslins and swaddles, and the bold eye-catching designs really stand out in the crowd…So much so they have been spotted on the babes of celebrities including Tom and Giovanna Fletchers son Buddy, and Sally and Ronnie Woods twins…at a Spice Girls baby shower no less!..but more on that later.. 🙂

For me, one of the really great things about the Lil’ Cubs range is that all of the designs are completely unisex. This means they make great gifts for newborns as well as being perfect for passing down from sibling to sibling! The clothes are really reasonable priced too, with Lil’ Cubs leggings starting at £12 and babygrows costing £15.

Design wise, all of the Lil’ Cubs babygrows feature a brilliant zip fastening which is really difficult to find on the high street, and must save you LITERALLY HOURS when compared to battling with popper fastenings during the early days of eat, sleep, poo, repeat! All of the fabrics are printed using eco friendly dyes which makes the clothes really kind to babies delicate skin..and to the planet!

Anyway, enough from me, here’s what Tabitha had to say when I asked her some questions about her brand:

Lil Cubs

What was the inspiration behind Lil’ Cubs?
My children. My desire to be at home with them is my main focus. And my main inspiration for the prints comes from their colourful toys!

What’s your personal favourite item from the range?
I’m really excited about the new retro lollies in the SS17 range. It’ll be perfect for the summer and hopefully it will also strike a chord with parents, who doesn’t love a bit of retro?

What’s the best part of your job?
Being able to use my imagination and meeting like minded Mums doing the same thing.

In your opinion, what’s the biggest challenge of being your own boss?
Personally – childcare. I don’t have any! I don’t have a single minute to myself to get work done at the moment which is definitely a challenge!

What advice do you have for anyone looking to start their own business?
Go for it. It’s impossible to fail if you’ve tried.

What has been the brands (and your) biggest achievement to date?
I was over the moon to see Sally and Ronnie Wood’s twin girls in their Oranges & Lemons sleepsuits at Geri Halliwell Horner’s baby shower along with Emma Bunton. I actually squealed when I saw it!

What does 2017 have in store for Lil’ Cubs?
I have the Retro Lollies and Monkey prints coming this summer. I am also hoping to bring out a new item and then another Christmas print…